About Boohoo
Boohoo launched in Manchester in 2006 and pioneered the ultra-fast fashion model, delivering trends from catwalk to website in just two weeks. Targeting 16-30 year olds, Boohoo offers on-trend styles at pocket-friendly prices.
With thousands of new items dropping weekly, Boohoo is known for its social media presence, influencer collaborations, and regular mega-sales. The brand has expanded to include Boohoo MAN and plus-size ranges, keeping trend-focused fashion accessible.