About ASOS
ASOS (As Seen On Screen) launched in 2000 and has grown into one of the UK's largest online fashion retailers. Originally focused on selling celebrity-inspired outfits, ASOS now offers over 850 brands alongside its own ASOS Design label, targeting style-conscious 20-somethings worldwide.
The retailer is known for its vast range spanning budget to mid-range pricing, with options from £5 basics to £200+ designer collaborations. ASOS pioneered many online shopping conveniences including detailed size guides, catwalk videos, and their popular Premier delivery service offering unlimited next-day delivery for a yearly fee.